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Children holding hands and smiling.

In celebration of TOMS' 20th Anniversary

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Back to our roots

20 years ago, TOMS pioneered the One for One™ giving model. This revolutionary concept sparked a movement, proving that profit and purpose could work together. 


To honour our 20th Anniversary, the TOMS way, we're pledging to donate up to 10,000 pairs of shoes to kids around the world. Our pledge is a significant number in our TOMS history, as this was the amount of shoes that were donated in our very first shoe giving trip back in 2006. Twenty years later, One for One™ Days aim to reach that number again - this time, together with a global community. 


For every pair of shoes purchased on TOMS.com between 23 - 26 April, TOMS will donate a new pair of shoes to benefit an underserved child. One for One.* 

*For each pair of TOMS shoes purchased on TOMS.com between 23 - 26 April 2026, TOMS will donate one (1) pair of shoes to Save the Children Fund (a registered charity in England and Wales (2130890), Scotland (SC039570) and Isle of Man (199)) - up to maximum of 600 pairs, and to Together for Children in Greece, up to maximum of 1,200 pairs. Learn more at savethechildren.org.uk and mazigiatopaidi.gr.

Across the U.S. and in Europe

We’ve planned One for One Days on TOMS.com and with select retail partners. Each purchase made during the specified days will contribute directly to the 10,000 pledge - supporting children across the world. We’ll be donating shoes through TOMS impact partners Save the Children in the U.S, UK, Netherlands and Switzerland, and Together for Children in Greece. 

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Inclusion experience:

Year-round values-driven employee experiences, focused on staff belonging, education, and volunteering


Anti-Racism educational opportunities, including company-wide days of learning

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One pair can change everything

A good pair of shoes lets kids do what they do best - learn, play and explore. For many families, it also means one less cost - and more room for everything else that matters. This idea is what started TOMS in 2006, and 20 years later, it still holds true.

20 years of impact 

One for One™ Days bring back the model that made us iconic, but our mission never stopped. Since 2006, TOMS has given over 100 million pairs of shoes and impacted over 106 million lives, supporting children’s education, health and well-being worldwide.


Read about the Alpargata

A dog with a TOMS collar and leash shown.

20 years of impact

One for One™ Days bring back the model that made us iconic, but our mission never stopped. Since 2006, TOMS has given over 100 million pairs of shoes and impacted over 106 million lives, supporting children’s education, health and well-being worldwide.


Read about the Alparagata

About our Impact Partners

We’re proud to work with trusted partners to ensure shoes reach the children who need them most. Through these partnerships, TOMS continues to turn everyday purchases into tangible impact. 


Save the Children operates globally, with over 100 years of experience supporting children’s rights to health, education and safety. 


Together for Children focuses on vulnerable children and families in Greece, helping create stable, supportive environments. 


We’ve given more than 1.3 million shoes around the world through Save the Children, and are thrilled to continue that shared effort on our One for One™ Days. 


Learn more about their local mission at:  

https://www.savethechildren.org.uk/